Inspiring Our Community To Celebrate Everyday Heroes
We exist to notice the people who quietly hold Southern Arizona together — and to make sure they know they are seen.
Gratitude Can Change A Life
Hero Breakfast is a 501(c)(3) nonprofit, built on a simple but powerful belief: Gratitude can change a life.
We honor veterans, first responders, educators, medical staff, dispatchers, caregivers, and community members who serve without expecting recognition. Our core programs include the Hero Breakfast, the Agency Breakfast Program, and the Heroes in Hardship Fund.
Our Long Term Vision
Our vision is to build a community where every act of kindness is valued and every hero is recognized. By sharing the stories of local heroes, we envision a future where compassion becomes a way of life and positive change spreads through every corner of our community.
Board of Directors
Matthew Crandell
Founder & Executive Director
Matthew Crandell founded Hero Breakfast around a simple belief: good people should be noticed while they are still here. Hero Breakfast turns gratitude into meaningful recognition, connection, storytelling, and practical support for veterans, first responders, educators, healthcare workers, caregivers, and everyday heroes across Southern Arizona.
Jacob Benzenhoefer
Treasurer | U.S. Air Force Veteran
Jacob Benzenhoefer serves as Treasurer of Hero Breakfast and is a U.S. Air Force veteran. He brings a service-minded perspective and supports responsible stewardship of the organization's resources and mission.
Help Us Honor Southern Arizona's Everyday Heroes
Notice the moment. Honor the person. Carry the story.